Marketing Analytics

50% of your marketing may not be working—but do you know which half? Understanding marketing performance is a key challenge for today’s CMOs.

Elastiq empowers CMOs with AI-driven insights to pinpoint what’s working, what’s not, and how to improve. Our real-time analytics optimize campaign performance, customer behavior, and ROI to maximize marketing impact.

Building a creative-first Marketing Analytics platform

AI and Data driven platform that integrates creative assets, metadata and performance data across various channels, platforms, placements and agencies. Normalizes the insights by color and helps a marketer answer “What is working (and what is not) in our marketing? and Why?” Making marketing evolutionary instead of revolutionary!

AI for Marketing

Optimize ROAS

Integrate and normalize data to produce insights that help understand & optimize ROAS by optimizing the customer journey.
Measure & Reduce CAC,
Predict & Increase LTV
and Predict & Reduce Churn.

Creative & Content Generation

Generate trust-worthy and tasteful content across various modalities : text, image, audio, video, slides and much more. Accelerate marketing across each of your channels with content that is on-point with your brand.

Hyper-Personalization

AI-driven segmentation to transforming creative, catalog, and site content into deeply resonant experiences. Enhance conversions, customer loyalty, and ROI through granular audience targeting and 1:1 content personalization.

Case Studies

Trust-worthy and Tasteful AI Content Generation

January 3, 2025

Measuring Social Media Sentiment at 5 Bn+ Message/Day Scale

December 3, 2024

Know which 50% of your Marketing doesn’t work: Unveiling ROI with data

October 1, 2024

Solving CMOs' challenges with AI & Data

Kevin Wassong (CEO of mktg.ai) and Arpit Agrawal (CEO of elastiq.ai) discuss AI, Data, and Marketing Analytics