Teams waste countless hours organizing digital content. Marketers tag campaign assets. Construction companies label site photos. Video editors timestamp important moments. Everyone adds descriptions to make their content discoverable later.
Not only does it take a lot of time, but also often fails when you need to find something quickly or that was previously not tagged.
It’s like trying to find a book in a library using only the title – you’ll miss everything that’s relevant but labeled differently. For example – can you find a book with a particular character, or a book that is staged in Italy, or a book that talks about an old man being visited by the ghosts of Christmas Past, Present, and Yet to Come?
No, right?
Fortunately, there’s a better way to organize and discover digital content…
The Power of Understanding
Our Multi-modal Semantic Search solution, Elastiq Pixels can see and understand images, videos, audios and documents just like humans do. It recognizes objects, styles, colors, and underlying semantic meaning of the content automatically. No keywords needed.
Here’s what this looks like in practice.
Marketers face a common challenge. Most marketing teams manage thousands of marketing assets spread across different platforms, asset types and agency partners. Finding the right creative asset meant searching through endless folders and hoping someone had added the right tags. Creating new content was often easier than finding existing assets.
Working with Elastiq and Google Cloud, mktg.ai transformed this process for the marketing function. The new platform understands visual content automatically. It knows brand colors, recognizes design styles, and even understands what makes content perform well.
Marketing teams can now instantly search assets using multiple criteria – from content elements to metadata like audience segments, campaign dates, and brand guidelines, to historical performance metrics. What once took hours of manual searching now takes just seconds, dramatically streamlining asset discovery and reuse. Read more…
But this technology goes far beyond marketing.
Another client of ours, a leading construction-tech startup, used semantic search to revolutionize safety and compliance in the construction industry. They wanted to reward safe practices, but checking millions of site photos manually took too long. Their new system spots safety gear, identifies good practices, and analyzes compliance in seconds. What used to take hours now happens instantly. Read more…
Why This Matters
This shift from manual tagging to automatic understanding changes everything:
Find content in seconds instead of hours, without the need of any manual tagging of content.
Discover patterns across thousands of images, videos, audios and documents
Stop creating duplicates because you can’t find existing content
Make decisions based on what actually works
The technology handles the heavy lifting. Teams focus on using content, not managing it.
Real Results
Companies using semantic search report:
90% reduction in time spent searching for content
Elimination of manual tagging work entirely
30% increase in content reuse across teams
5X Faster decision making
The best part? This isn’t future technology. It’s working today, across industries, helping teams work smarter.
Your visual content holds valuable insights. Whether you’re managing marketing assets, monitoring safety compliance, or tracking brand consistency, semantic search can transform how you work.
Ready to see how? Contact us to discover what your visual content can tell you.
Content search with AI - Demo
See live demo of our Multi-modal Semantic Search solution, Elastiq Pixels